ABOUT

INTRODUCTORY Art is generally part of the physical world and its creation involves interacting with or acting on that world, but what makes a particular act or product art and another not? As technologies expand, the possibilities for art expand. Technology helps us to see those connections. It is also inspiring to see how technology can be beautiful and the ways that art can inspire technological form and function. Technology helps us create works of art. It gives us tools to do things that we never imagined. It empowers the artist. We can be more creative and am able to think about creating in new ways. With combine media and end up with a product we never imagined. Technology helps express the ideas and thoughts. We realize that we can interact with works of arts. Technology is another medium to creatively communicate information, beauty, and emotions through Art. Technology allows people to participate and engage in Art. VISION Mekar Subur Sdn Bhd has a multiyear strategic plan that outlines the economic development goals. Its plan our clients specific capacity—namely arts and cultural organizations, creative businesses, companies branding—as critical to the client ability to retain, expand, and attract businesses. Thru our experiences and strength we will show extraordinary combined with lot of unique elements together, so we can approach the communications around it in an unusual ways. PREFACE Innovation is the lifeblood of the company. It drives us every day. Since the turn of the century, the digital explosion has fundamentally changed the rules of promotion and campaign. Today’s person in urban way of life is in the driver’s seat and has new set of expectations. Brands need to solve problems, enrich and entertain. Not just talk. We now have the opportunity (and responsibility) to engage in an ongoing conversation every single day. The digital world permeates people lives, but they never think of it as technology, it’s just another tool of convenience. So rather than viewing it as ‘new media’ and a vehicle to fire messages to the people. We use it to service a need. As we move from passive one way communications to a two way conversation, we give to the people a voice by listening, sharing, co-creating and, above all, by enabling meaningful solutions. This ability to not only entertain and inspire, but enable new solutions that enhance existing behaviours is the embodiment of the events spirit.

No 35-G & 35-1, Jalan 2/115a, Taman Pagar Ruyung, Jalan Kuchai Lama, 58200 Kuala Lumpur.